I don’t blame you.
No one wants to hire the artist without seeing their work first. Click on the images below for copywriting and content samples that match your specific needs.
Web Copy projects are some of my favorites. Captivating the unique essence of your brand and translating its features and benefits into distinctive, action-oriented copy. Content that demands attention and maximizes results.
Producing consistent, valuable content is key to building relationships and growing your audience. Generating rapport, earning trust, and establishing authority are what allow you to fast track your brand growth and achieve success.
Great marketing materials all have one thing in common: addressing the needs of the buyer and assisting them with the decision making process. Smart sales copy makes the right choice a no-brainier once prospects are ready to take action.
In a world ruled by social media, email is still one of the best vehicles available to nuture leads and build relationships. Autoresponders, newsletters, and cold emails are a great way to introduce your business and keep your brand top of mind with buyers.
A full website content overhaul. The client (an electronics recycling company) cobbled together copy from various competitor sites but never fully made it their own. I merged their sample content and company vision into vibrant, original copy that amplified the Emergent brand. Truly showcasing the company’s unique offerings and benefits to clients.
Original content for a new website. The focus was on conveying “The Outpost” as the ultimate outdoor experience in all of North Texas. Exotic hunting, fishing, and world-class taxidermy were some of the major services offered that we highlighted.
UDEFY Fitness offers personal training services to clients in the D.C metro area. I worked with Youssef (the founder) to create content that emphasized his love of training and passion for helping clients achieve their goals.
I created original copy for both and the homepage and all sub pages beneath it.
This web excerpt was for a local Austin realtor looking to showcase her experience, knowledge, and unparalleled customer service to potential clients. We used emotion and logic to appeal to the buyer’s desire to purchase their dream home.
I created almost all of the content for this site. From the web copy to the catalog product descriptions. The owner started his own custom closet business and wanted to emulate the biggest and best names in the industry (California Closets, Closets By Design, etc.). We used niche keywords and powerful, emotional language to help prospects see themselves enjoying their fabulous new closet systems.
TrueDialog is a SMS Text Messaging provider based in Austin, TX. I was hired to create SEO articles emphasizing their unique, enterprise-grade SaaS application designed for business and higher ed.
The two articles highlight the no-nonsense voice and tone that decision makers (CEOs, CFOs, and CTOs) look for when choosing a solution provider.
Chase & Associates is an executive recruiting firm in the packaging industry. I wrote their blogs for over 2 years helping to drive traffic and increase conversions on their site.
Our focus was in providing value to both candidates and clients regarding the hiring process.
Chase Blog #1
An article I wrote for a law firm marketing agency in California. The content was geared towards helping law firms understand the true value of content marketing.
I took transcripts of of existing Mixergy.com videos and created new listicles and narratives for their marketing agency. This unique new content was then used on social media to drive traffic back to the Mixergy website.
The results: A 73% increase in site traffic coupled with a 48% bump in session duration.
I’ve done extensive work with a law firm marketing agency in California. We collaborate in designing compelling, SEO-friendly content that drives those seeking legal counsel to take action.
This is one of the first home pages copy projects we ever worked together on.
An interesting project for a “green” solutions company. They produce innovate plastics that are fully biodegradable yet maintain the strength and durability of traditional plastics. The content highlighted these remarkable features as well as their custom branding options for including existing company logos or taglines on each product line.
A press release I created for a new startup in Austin. Press releases are a delicate balance of providing useful information without coming across as being too “salesy” or aggressive. This piece had the right ratio of interesting content combined with just the right amount of salesmanship.